Goals

To become a Fairtrade Town (including villages, cities, islands, zones, boroughs and counties) five goals must be met. Groups can work towards the goals in any order. We suggest starting with what is easiest in your area and building the support needed to meet more challenging goals through early achievements.

1. The local council must pass a resolution supporting Fairtrade, and serve Fairtrade coffee and tea at its meetings and in offices and canteens.

2. A range of Fairtrade products must be readily available in the area’s shops and served in local cafés and catering establishments.

3. Fairtrade products must be used by a number of local work places educational establishments, faith communities and other community organisations. A flagship employer is required for populations over 100,000. However if your community is smaller than this, you may still wish to have a flagship employer.

4. Attract media coverage and organise events to gain popular support for the campaign.

5. A local Fairtrade steering group must meet regularly to ensure continued commitment to Fairtrade Town status. The composition of your steering group should be representative of your community overall.